Wednesday, November 6, 2013
TV and the Internet future
In chapter 7, The author (Grannon 2009) identifies the creative ideals to expand broadcasting products from TV, beneficial ads, and billboards. The goals are audience location, low-cost, and promotion tactics. Future companies will transition at ease with the objectives implemented. These companies Priceline, Orbitiz, Expedia, and Travelocity to connect with other sources for merchandising essentials will provide the audience with an improved brand through digital mass media. Also this was used in voting process of the last presidential election to get the message out for easy way to make contact through social sites and other resources. One problem with changing the presentations is a financial bind because of the rapid changes with advertise brand through the web. Media companies revenue which entails of fourth quarter of 2008; online advertisements in video grew 10.6 percent and went from 2 percent of advertising to 3 percent. (Zucker, 2008). Popular News channels live-stream 24/7 for accessibility to watch while on electronic technology. In this reading I agree with the outlooks of selling prospects to create ways to market the products of businesses.Marketing is moving from the old fashioned way to sell their lines to the digital world via technology. A disadvantage to the use of this medium is the planning stages. takes time. to complete. Another example of a disadvantage is using legitimate managing credible content. Overall, I agree with the direction in where the tv through internet is advancing. It makes sense to me because we are in a technological world with the younger generation uses social media, including digital mediums. http://www.blinkx.com/burl?v=BtRuFmf1_zQdbUuc8PZxKslDhv119orf0TJwRR_rvE6BT-seO85ZQhDA6F1B29BwRkO47bQJeq12Jc1FA0ETYl0lf78-5lIMIKHqh-Al2TpcIqQ13_VSU_2ZoAg3z-T32hEN_ZcTfBu9d8xyPTpvyXFgrZlaIfnyXF99Cmch4vpzSkjO
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